Archives for May 2021

Returning to Work: Knowing Your Rights

May 25, 2021 by Contributed Post Leave a Comment

The past year and a half has seen many of our work lives drastically change. The coronavirus and Covid-19 pandemic resulted in the implementation of social distancing and social isolation rules, which asked everyone who could stay home to stay home. Of course, this meant that many of us who are able to work remotely began to work from home on a permanent basis. However, as vaccines are being rolled out around the world, many of us are looking forward to life returning to normal and some businesses are starting to consider bringing their staff back into the office environment. Now, after many of us have finally settled into working from our own premises, a return to a more professional and formal environment can seem daunting. It’s important that you don’t feel overwhelmed and to ensure that you feel entirely comfortable with your return. A reminder of your rights at work should help with this. Here’s some information to keep in mind!

Health and Safety

The issue at the forefront of most people’s minds right now is going to be health and safety. We’ve lived through a global pandemic and many have managed to avoid catching the virus, which can prove fatal. Now, more than ever, it is so essential that at work there are all sorts of health and safety laws in place. It’s also absolutely pivotal to every worker’s well being that your employer sticks to them. Remember that by taking on staff, your employer becomes responsible for all workers’ health and safety in the workplace. This means that they should provide a safe environment for you to work within and make sure that you have been given the right training to do your work safely. In terms of Covid, precautions should still be being taken. This involves wearing masks, providing hand sanitiser and ensuring that workers can remain two meters apart at all times.

Testing and Isolation

Everyone should be completing two rapid flow tests a week right now. This can allow everyone to ensure that they are healthy before heading into work. If you test positive, you must isolate – and so should anyone else who experiences a positive test. Your employer needs to allow for this. If your employer contests this, consult workers’ compensation attorneys for further advice.

Whistleblowing

Whistleblowing is a controversial topic, but it’s important that we know our rights in regard to it. If you find that your employer is doing something wrong, you should be free to report it to the relevant authorities to ensure that something is done about it. You also cannot be condemned or experience repercussions as a result of this. You should feel comfortable raising complaints if your employer isn’t complying with rules and regulations surrounding Covid, which includes providing a safe workspace and ensuring that individuals with symptoms or positive results isolate.

These are just a few areas to focus on and be aware of in light of many of us returning to the professional workspace. Hopefully, some of the topics will help you along the way to getting back into a usual working routine comfortably!

Top 3 Fastest-Growing Careers of the Next Ten Years

May 24, 2021 by Guest Post Leave a Comment

The job market is constantly adapting to the ever-changing world. To make sure that you can keep up with the latest trends and technologies, it’s important to pursue a career in a future-proof industry and develop skills that will still be in demand for years to come.

Here are the top three fastest-growing jobs of the next decade to provide you with inspiration and ideas for your next career move.

Solar Photovoltaic Installers

With renewable energy becoming something that more and more environmentally conscious customers are willing to pay a premium for, solar photovoltaic installers are more in demand than ever. In fact, the employment of PV installers is projected to grow 51% from 2019 to 2029, which is much faster than other occupations. Moreover, this profession only requires a high school diploma or equivalent, and pays quite well, with an average annual salary of $46,470.

Home Health Aides

As the baby boomer generation continues to age in the coming years, home health aides will only become a more sought-after career choice. According to the U.S. Bureau of Labor Statistics, the number of home health aides jobs is projected to grow 34% from 2019 to 2029. If you’re passionate about taking care of people, this is a career path you should consider.

Statisticians

Fueled by the advancement of technology and big data, the demand for savvy and knowledgeable statisticians is growing. Businesses need statisticians to help them draw insightful information from a wealth of data collected. Statisticians are expected to have expertise in a variety of fields, including applied and theoretical statistics, calculus, linear algebra, and more. Are you good with numbers? Consider venturing into this career path for a more secure future.
Whether you have just graduated from college or thinking about switching professions, learning about the most in-demand industries and career fields will help you greatly in the job hunt process. While job searching, don’t forget to manage your money wisely with the Mint app so that you won’t have to worry about money during this period of your life.

6 Benefits of PDF Files for Social Media Marketing

May 24, 2021 by Delan Cooper Leave a Comment

In 2020 internet users spent an average of two hours and twenty-five minutes a day online. There are currently over three billion people online researching multiple businesses and their products and services. The first experience between a company and a potential customer frequently happens on the internet because of social media marketing. Social media campaign is an inexpensive way to promote your business and increase brand awareness. It allows you to engage and connect with people all over the world right in the comfort of their homes.

What is Social Media Marketing?

Social media advertising or marketing involves creating tailored digital content for social media platforms such as Facebook, Instagram, and Twitter. Content can be in the form of videos, blogs, testimonials, company news, articles, and eBooks. One aspect of marketing is saving documents in Portable Document Format (PDF) files to ensure that the layout, artwork, images, and text for an advertisement are easy to understand and do not lose their authenticity when being transferred.

What are PDF Files?

All computers are not manufactured the same way, and many use different operating systems such as MAC and Windows. On June 15, 1993, PDF was launched by Adobe Systems Incorporated to transfer documents from one computer to another while ensuring that they would not lose their format and authenticity. Social media campaigns use PDF files to get their message across in a high-quality design.

Here are six benefits of PDF files for social media marketing:

1. Accepted Worldwide

PDF is easy to use and accessed by anyone, at any time, in any part of the world. PDF files are supported by every operating system and can be viewed, shared, and edited from mobile devices.

Documents saved as PDF files can also be manipulated and converted effortlessly to other file formats using an Aspose PDF converter and comparison.

2. Secure

Once a document is saved as a PDF file, it is powerfully encrypted, and the information cannot be changed unless permitted by the author. PDF documents are admissible in court because they can be shared in “read only” format, and certain parts can be available to edit. Businesses can also track PDF files to identify a breach in security.

3. Takes up Less Space

Multiple documents, images, animations, audio files, and 3D content be compressed and converted into a small PDF file. No matter the size of the document, it can be saved as a PDF file without losing its authenticity or quality.

4. Compatible Online or Offline

PDF documents support the use of hyperlinks and can be downloaded by clients and customers when they visit your website. Access to PDF files offline ensures that crucial information about your business is always at hand and read at leisure.

5. Easy to Use

Documents created by using Microsoft Word, Excel, Photoshop, or PowerPoint can be converted to PDF files and transferred to clients efficiently and with little effort.

6. Interactive

PDF files can contain more than one interactive feature such as drop-down menus, galleries, audio, forms, hyperlinks, and page transitions. Interactive PDF files are great lead generators as they are effective at attracting prospective customers.

PDF files have become the most popular and essential tool for sharing and storing information about a business’s products and services. Since its introduction, PDF was upgraded and modified to ensure that it remains the ideal file-sharing format in the current and future digital age.

There is no argument that using PDF files for social media campaigns is a highly effective approach towards embracing a paperless system for your business.

Using Digital Signage in Employee Communications

May 24, 2021 by Keith Coppersmith Leave a Comment

Making the people around you realize why your company is so amazing and why you deserve their trust – and, of course, their money – is harder than you can imagine. With so many different companies offering the same things you’re offering and selling the same products you’re selling, being unique and standing out is far from simple and easy. However, there are tons of other issues you need to take care of, including the level of involvement expressed by your employees and the way they’re communicating with each other daily. Employee communication might not seem like the most important things in the world of business in the 21^st century, but it’s quite important. This is why more and more companies and individuals are opting for using digital signage to do something good for their communication. In case that’s something you’d like to do as well, here are a few ideas you might want to consider.

Learn more about the concept

If you wish to make the most of this idea, learning more about the philosophy behind it should be the first thing to do. Most people are interested in this idea, but they’re not exactly sure what digital signage is and what it can do for them as individuals and the company they’re working for. This idea is amazing when it comes to brand recognition and marketing, but in terms of employee communication as well, so learning the basics is a must.

Start by learning the parts of the digital signage concept and what’s hiding behind it. From the hardware you need to use to the connectivity options that might work for you the most, there are lots of details you need to know. Once you do that, it’s time to identify your own needs and figure out how to maximize your digital signage options. Finally, find the right software and start using digital signage in your everyday communication with your employees, coworkers, and even potential investors and business partners.

Go online

One of the ways to make the most of your digital signage is by maximizing the options provided by the cloud technology behind it. Once you decide to start putting this idea into practice, you’ll have two alternatives to choose from – whether you wish to do everything on the premise or transfer everything to the cloud. Both of these have their pros and cons, so comparing them and reaching a solution that will end up being more lucrative, memorable, exciting, and stable in the long run is more than necessary.

As with lots of other aspects of doing business in the 21^st century, going online and using your favorite cloud-based services might make more sense with your digital signage as well. Instead of relying on your equipment and expecting your hardware to do the impossible, you could simply move to the cloud and do everything in a simple, quick, and reliable way. Cloud-based digital signage solutions are also cheaper, quicker, easier to maintain and monitor, and, above all, more responsible, which is crucial in employee communications.

Stick to the most professional solutions

But, no matter how much you learn about digital signage and how thoroughly you’ve researched this idea, you still have to rely on other people and ask them for help in case something goes wrong. This means that not all digital signage platforms are good enough for you, so finding the absolute best solution out there could end up making or breaking your communication with your employees and your company in general.

Luckily, more and more people are understanding the benefits of using digital signage in employee communication, which is why there are several available solutions to choose from. Sticking to the versatile digital display screen, for instance, might be just the thing you were looking for because it combines professionalism, great support, versatile solutions, and amazing visual appeal. This means you’ll be able to establish proper communication channels with your staff, on the one hand, and still look amazing while doing that, one the other – and that’s a win-win situation you’ve always been hoping for.

Capture the attention of your staff

Even though this might not seem like the case at first, the real reason why companies all over the world are using digital signage every single day is quite simple to understand – the screens grab your attention more easily than you can realize! No matter how busy, unorganized, and disoriented your employees are, there’s no way they’re going to miss seeing a massive screen that’s displayed in the middle of their office. This is why entrepreneurs who wish to engage their staff to the fullest rely on digital signage the most – and this is what makes this idea so effective and useful.

Another thing you have to take into consideration is the versatility of digital signage solutions. They’re used everywhere right now, from high-end retail stores where very few people are focused on the screens around them, to the IT companies that are full of people who are used to spending their entire day staring at a screen. This sort of versatility is something you have to maximize however you can, so start using digital signage in your company ASAP.

Fortunately, doing that is simpler than most people believe, so start small and focus on just a few informative screens, but don’t forget to adapt to changes and continue perfecting your digital signage in the future as well!

What You’ll Need in Order to Succeed in Ecommerce

May 22, 2021 by Contributed Post Leave a Comment

If your career path has taken you to the point at which you’re running your very own ecommerce store, you probably already know a bit about selling. However, there are still some challenges that you’ll have to work to overcome if you want to make the most of your store and make it a financially viable proposition moving forward. Here’s what you’ll need in order to succeed in ecommerce.

Image Source – CC0 License

Products with Appeal

Finding products that have appeal and items that people are going to be genuinely interested in is the most important thing of all. If you’ve been offering products that are substandard and not able to satisfy clients, that’s eventually going to damage your business and its reputation. That’s not what you want, so try to place an emphasis on quality first and foremost.

Offer a Great Range of Product Photos

If you want people to feel confident buying your products, you need to make sure that you’re showing them what they are. It’s no good having great products if your store doesn’t have enough good photos of them. People need to be able to see what they’re buying up close and in detail before they go ahead and buy, and you shouldn’t forget that when creating listings.

The Right Software Tools

You’re definitely going to need the right software at your disposal if you’re going to make the most of the ecommerce landscape. From help with keywords to management software, there’s so much out there to discover and make use of. This list of the best tools for Amazon sellers will give you a good idea of the kind of help that’s out there when it comes to running your store from day to day.

The Right Social Media Approach

Having a good approach to social media will make it much easier for you to branch out and create a social media presence capable of pulling people in. If you don’t currently use social media much, that should change. By posting interesting and relevant content, building an audience and linking back to your store regularly, you’ll be able to create a wider base of customers and ultimately make more sales as well.

Be Ready for Mobile Browsers

Finally, you should make sure that your store is suited to people who want to browse online via their smartphone or other smart devices. Things are changing and most people don’t browse for items to buy on their desktop computers any more. You need to have a site with a responsive design if you’re going to succeed in meeting the demands that modern online shoppers have. If you fail to offer that, people will simply look elsewhere.

As you can see, there are many things that have to be taken into account when it comes to finding success in ecommerce. And it’s certainly not something that’s going to come good overnight. If you want to find success, approach it sustainably and make the most of the advice above.