Making your business look professional doesn’t need to be difficult. You don’t need to invest thousands and you also don’t need to revamp your entire image either. In fact, a few simple changes are all you need in order to really turn things around.
Get a Professional Website
It’s so important that your business has a website. Your business doesn’t have to be fancy, but you do have to make sure that it reflects your business and that it also contains any information that your customers might need to know. This can include how to contact you, the hours you work or even a list of services that you can provide. There really are a huge range of services that will help you to create a great-looking site but if your needs are more extensive then it is always a good idea for you to hire a professional. When you do have a great site, it’s always worth looking into proactive business IT solutions and consulting.
Email Address
If you are using an email address such as Yahoo or even Gmail then this is not professional at all. Your customers will not feel as though their data is secure when they are emailing you and you may even lose their trust as a result. If you want to help yourself then you need to get an email address that matches your website name. This is simple and it isn’t too expensive either. Your website host will probably be able to provide you with this as a service, or if you don’t want to do that then there are plenty of options available.
Phone Number
When you dial a business phone number and the person answers with “hello” rather than a full greeting then you will know how unprofessional this may seem. This is one of the many reasons why you need to have a business line, so that you always know when a client is calling. In this day and age, you don’t have to have an expensive business line. You can easily add a second line to the phone that you have now, and this is very easy to do.
Use your Business Address
Working from home is great, but that doesn’t mean that you shouldn’t still try and use a business address. If you do, then you will be able to get more privacy and you will also be able to stop your home address from showing up on street view.
Always Invoice Professionally
Your business won’t be active for very long if you don’t end up getting paid. 70% of freelancers have reported time and time again that they have been let down by clients. If you want to avoid this then you need to establish a contract outlining the payment terms. It also helps to invoice promptly as well because when you do this, you will then be able to keep up with everything and you can also encourage your clients to pay faster as well.
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