Contributed Post | Mike McRitchie | Resume and LinkedIn Profile Writer | Telecom Marketing Content Writer

Top Tips For Buying A Commercial Property For Your Business

August 15, 2022 by Contributed Post Leave a Comment

While you may have started your business from your living room (or home office), there will likely come a time when you consider buying a commercial property. After all, there are many benefits associated with buying an office/workspace. For example, it means you have the space necessary to accommodate a growing team, set up a stock room of products, or simply provide you with a venue to liaise face-to-face with your clients. As such, it is definitely a worthwhile business investment.

Photo by Nastuh Abootalebi on Unsplash

However, it also comes with a considerable price tag, which means you must ensure you do plenty of research before signing any contracts. With that in mind, here are some top tips for buying a property for your business!

Understand your budget ahead of time.

The first step to navigating your way through any significant purchase, such as land or property is to understand your budget. After all, if you overspend on a property purchase, you may later find you don’t have enough money to keep your business afloat. As a result, you should carefully assess your finances to determine whether or not is the right time to make this move. You should then figure out how much you can reasonably spend on this venture. Once you’ve got your budget figured out – ensure that you stick to it as much as possible.

Know what to look for.

The first step toward finding the perfect building for your business is to have a clear idea of what you are looking for. For example, are you looking for a traditional office space, or a warehouse? Do you need to have space set aside for any specialist equipment?

Nailing down these technicalities ahead of time will streamline the buying process considerably, as you will be able to narrow down the number of property viewings you attend. However, during such viewings, you must also remember that you can alter or renovate spaces at a later date. For example, you could try out different layouts in order to discover which office layout would best suit your company.

Work with a lawyer.

Working with a commercial real estate lawyer is another excellent way to simplify the process of buying a commercial property. This is because they can guide you through every step of the process, whether you need assistance with financing transactions or negotiation. Furthemore, they’ll always operate with your best interests at heart, which means that you’ll get the best possible deal for any property you set your sites on.

Think about location.

While finding the ideal building is important, you must also ensure you select the optimal location for your business. For example, if you intend to use the space to interact with customers, it may be better to spend a little more in order to obtain a more central or accessible location. This will increase the amount of foot traffic your business receives. If it is an employee-only space, such as a warehouse, you can afford to choose a location a little further afield.

Your Business “Cool”? 9 Tips For Marketing To Young Consumers

August 10, 2022 by Contributed Post Leave a Comment

Pexels – CC0 License

While most companies sell products to adults, some sell primarily or even exclusively to young consumers. And while there is a lot of support out there for businesses looking to market to the former, there isn’t the same level of help available for those seeking to appeal to the latter.

This post seeks to address this imbalance. We take a look at some marketing strategies that will make your business cool in the eyes of the younger generation. Here’s what you need to know:

Make Your Website Bright And Interesting

Young consumers are digital natives. That means that they have an inherent understanding of online spaces and computerized devices. They also have shorter attention spans and are almost completely unwilling to tolerate inconvenience.

Because of this, you need to make your website bright, interesting, and fast. Young people need content that draws them away from their favorite social media channels and gets them to invest their time in other areas.

Use Suitable Language

Younger consumers don’t always have an extensive vocabulary. In fact, they might only know a couple of thousand words, just enough to get by. Because of this, firms need to be careful in selecting the language they use to communicate with younger audiences, particularly children. Keep the language simple and use the Fleisch-Kincaid reading score method to determine whether your tone and sentence structure are correct. Avoid using too many long words, and keep sentence clauses to a minimum. Be precise and to the point in the way you communicate.

Add Fun Extras

Pexels – CC0 License

When you sell products to young people, think about ways you could add “fun” extras to make your offering even more exciting. For instance, you could put small candy bags in all your parcels or make stickers with Cricut that they can stick to their workbooks or notepads.

Don’t Be Preachy

Young people endure a lot of preaching from figures in their lives. They’re constantly being told how they should live and conform to society. And to be honest, most are quite tired of it. They just want to get on with their lives and enjoy themselves in the best way they see fit.

Therefore, avoid lecturing young people on what they should and shouldn’t do. Instead, aim your marketing in a more positive direction, such as self-improvement or development. Present your products and services as offering either fun or opportunities.

Make The Packaging Cool

If you sell physical products, make the packaging cool. Young people love unboxing to be an event. You can also attract them with bright colors and interesting cartoons if they are appropriate for your brand image.

Demonstrate Good Value

While young consumers are a big market, they don’t have a lot of purchasing power themselves. Therefore, you’ll need to demonstrate the value your product offers, usually to the parents who have more cash.

This requires being cost-sensitive and spelling out the value that you offer. Don’t fall into the trap of some brands by assuming that there are an enormous number of customers out there with the means to pay you significant sums of money. There probably aren’t.

Double-Check Your Wording

Brands targeting older and niche groups can be a bit more liberal in the wording they use in their marketing campaigns. However, companies going after younger audiences need to be careful. Even slight transgressions can put buyers off.

Therefore, before you publish any marketing material, make sure that you double-check it first. Make sure that people on Twitter can’t misconstrue it in some way to fit their agenda.

Remember, many brands have had to pull products from store shelves because they said or did something that people disagreed with. And that often costs them a lot of money.

Pay Tribute To Diversity

Even if you think you have your market pinned down, it’s still a good idea to pay homage to diversity. Not all kids are the same, and critics will point this out if you don’t show diversity in your packaging and marketing.

Depict Younger People In Groups

Another great tactic is to depict young people in groups. For young people, having friends is important. For many, it is the main focus of their lives. Therefore, depicting groups of young people together on packaging can be a great way to empathize with them and depict scenes that they appreciate and love.

In some instances, you can depict children by themselves, but this is unlikely to have the same degree of impact as showing kids in a group. The more you can associate your brand with the community, the better.

Everything You Need To Know To Succeed In Real Estate Investing

August 10, 2022 by Contributed Post Leave a Comment

Real estate investing is a great way to make money and build wealth over time. However, it’s not as simple as just buying a property and watching the money roll in. There are a lot of things you need to know in order to be successful in this field. The following blog will discuss everything you need to know in order to get started in real estate investing!

Photo by Andrea Piacquadio

#1 Get Your Financial Qualification In Order

The first step to succeeding in real estate investing is to get your financial qualification in order. This means having a good credit score, a steady income, and enough saved up for a down payment. You’ll also need to have a clear understanding of your financial goals. For example, do you want to make a quick profit? Or are you looking to build long-term wealth? Once you know what you want, you can start searching for properties that fit your criteria.

If you’re unsure where to start, plenty of resources are available online and in libraries. Talk to people who have already succeeded in real estate investing and learn from their mistakes. It is also a good idea to read up on https://syndicationattorneys.com/faqs/what-might-happen-if-i-lie-about-my-financial-qualifications-to-get-into-a-deal/ to gain more knowledge on the topic. The more knowledge you have, you’ll be better equipped to make smart decisions.

#2 Do Your Research

When it comes to real estate investing, research is key. You need to know as much as you can about the market, the area you’re interested in investing in, and the properties you’re considering. The more you know, the better equipped you’ll be to make smart investment decisions.

There are several resources available to help you with your research. Of course, the internet is a great place to start, but don’t forget to also talk to people who are already successful investors. They can provide valuable insights and advice that you may not find online.

In addition to doing your own research, consulting with experts is essential before making any significant decisions. An excellent real estate agent or attorney can be a valuable resource, and they can help you avoid making any costly mistakes.

#3 Have A Solid Plan

Before you start investing in real estate, it’s essential to have a solid plan. This plan should include your financial goals, the properties you’re interested in, and a detailed analysis of the risks and potential rewards. Without a plan, it’s easy to get caught up in the excitement of buying property and make impulsive decisions that may not be in your best interest.

Once you have a plan, stick to it. It can be tempting to deviate from your original strategy but resist the urge. Remember, this is an investment, not a gamble. Stick to your guns and stick to your plan, and you’ll be more likely to achieve success.

In conclusion, if you want to succeed in real estate investing, it’s essential to get your financial qualification in order, do your research, and have a solid plan. With the proper knowledge and preparation, you can be on your way to making a profit in no time!

Starting Up In The Medical Field? Here’s What You Need To Know

August 9, 2022 by Contributed Post Leave a Comment

Have you always wanted to start your own medical practice? Now, more than ever, people are calling out for more medical centres and doctors. This is your chance to start something amazing while fixing all the wrongs from previous practices. Take a look below to find out how to go about starting your own medical practice and breaking out in the medical field.

Pexels CCO License

Start Your Practice

One of the first things you will need to do is plan to open your own premises. This will mean finding something suitable and having the money available to pay for it. When you want to get away and start your own business, there is always the worry that it will fail. It is a well-known fact that as many as 90% of new businesses will fail within their first year. If you don’t want to be another statistic then make sure you fire on all cylinders and succeed. Work out how much you will need to start with, this should include premises, staff, and any equipment you will be needing.

Find A Premises

Now it’s time to find somewhere to set up shop. You want somewhere that is easily accessible for people, especially those with limited mobility. You don’t want to be housed in a building that doesn’t have a lift for example. The best places for medical centres are in built-up areas that contain a lot of people who could potentially be on the lookout for a new doctor’s surgery. Take a look into new developments that haven’t yet found a doctor to open a surgery in the area.

Find Employees

You will need to find amazing employees who will keep your business running. You will not only need medical staff such as doctors and nurses but also receptionists who will deal with the patients. The receptionists are the heart of any organisation and they work extra hard to keep your business afloat. When it comes to finding the right people to work for your company, you need to triple-check qualifications and references. You don’t want the staff you employ to bring your new business crashing down.

Equipment Needed

As a doctor’s practice, you will need to get your hands on some of the best equipment that will fit into your budget. This shouldn’t be shoddy equipment as this can break and damage your reputation. If you will be seeing pregnant ladies at your surgery then you will need to cater to their needs. You will need an ultrasound machine complete with ultrasound gel, remember to warn them that it’s cold.

Get Some Patients

Finally, it’s time to open to the general public and welcome your first patients. This may take some time as people don’t want to move away from what they know. Your first patients will most likely have just moved into the area and want convenience. Keep at it, soon enough you will have a whole host of patients listed under your surgery.

How to Utilize Technology in Education

August 8, 2022 by Contributed Post Leave a Comment

Image credit

The way students are learning in a classroom is significantly different from how the academic system was initially designed. This is because behaviors, careers, and rights have changed over time, as well as the introduction of technology. Technology is powerful and can be utilized in many positive ways in education to benefit students and excel in their careers. However, many education systems are not using technology as much as they could be. This is a result of several factors; from budget cuts to lack of knowledge.

Technology is important because it helps students understand and connect to the real world, prepares children for working life with basic skills that are necessary to survive, can support learners with different needs and provide students with easy access to information.

With the way the world has changed, there has never been a more important time to utilize technology in education.

#1 Training for teachers

Utilizing technology in schools is going to change the way that teachers have to teach. This means that teachers will need help and support to ensure they can effectively use technology and share it with students. If teachers are getting support, they are more likely to have a positive attitude and embrace technology, which will positively reflect on their students. If they don’t, schools may come up against some resistance. This can be done with training courses and a slow rollout of technology across the school.

#2 Seek support

Seeking professional IT support for stem education is a great way to help you utilize technology in education. This will enable teachers to focus on delivering the best class possible and supporting their students, and not having to worry about troubleshooting or problem solving any technical issues that may arise. This will take the pressure off them, and enable the school to have top-tier technology that will help the students’ aspirations.

#3 Be proactive

There are many different ways that you can utilize technology in education. Here are some of the best examples to help spark inspiration and make positive changes to your school and teaching styles.

Slideshows

You can utilize technology to upgrade your slideshows. These are common in most classes, so it won’t be hard to adapt. You can make slideshows with multimedia elements so that you can keep your students engaged longer, for example, by using soundtracks, animations, and GIFs.

Virtual tours

Technology can help students get excited about the class. For example, imagine how they would feel if you were able to take them on a virtual tour throughout history, so they can immerse themselves in what it would be like. This will enable them to have an experience they are more likely to remember, and enjoy

Teaching videos

Videos are a great way to capture the attention of students and help them remember key concepts. In a world where children spend their free time on social media platforms, this will enable you to tailor education to their needs. With short videos being popular, children are going to find it harder to stay focused on long texts.

Technology is a key part of education. Follow these top tips to utilize them in your school.