YouTube is the #2 search engine tool behind Google (and its owned by Google). And YouTube searches are growing at a faster rate than other search options.
Online videos are one of the most powerful marketing mediums we have today (and they don’t all have to be cat videos). These videos have been proven to bring marketers solid returns of their investments – whether that is for opt-in forms, tips videos, or video sales letters.
With hundreds and thousands of videos already out there in the virtual world and hundreds more being added with every passing second, beginners can feel overwhelmed and struggle with finding ways to make their video stand out from the crowd.
To make your life a little easier and generate better results from your video efforts, check out the tips in this infographic from Take1 Transcription.
But before you check out the infographic below…
1) If you are doing “How To” videos to explain how to do a process or how to use your product or service, 74% of those who watched one of those videos ended up buying the product or service. Definitely something you shouldn’t ignore.
- It can boost your brand’s credibility over time as you become a relied-upon source for information on your industry.
- The content can become the centerpiece of your social media strategy, being shared across other networks.
- As your content gains traction, it can bring highly targeted leads into your sales funnel.